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Every marketplace's rules, in one table.

Size, zoom, file and background requirements side by side, each summarised from the marketplace's own page and read between 24 September 2026 and 12 October 2026; the Checked column shows the day for each marketplace. Open a marketplace to see what it means for your photos.

Free to reuse under CC BY 4.0. Credit: Herofab (herofab.app).

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MarketplaceWhereAt a glanceHerofab download sizeSourceChecked
AmazonWorldwide500 to 10,000 pixels on the longest side; more than 1,000 pixels per side enables zoom.1,600 × 1,600Official page10 October 2026
eBayWorldwideAt least 500 × 500 pixels, about 1,600 × 1,600 recommended, up to 12 MB and 24 pictures.1,600 × 1,600Official page10 October 2026
ShopifyWorldwide2,048 × 2,048 pixels usually displays best for square images; up to 5,000 × 5,000 pixels or 25 megapixels, under 20 MB.2,048 × 2,048Official page10 October 2026
Google ShoppingWorldwideAt least 500 × 500 pixels, 1,500 × 1,500 or above recommended, up to 16 MB and 64 megapixels; the product fills 75–90% of the image.1,500 × 1,500Official page10 October 2026
ZalandoEuropeAspect ratio 1:1.44, best practice 1,801 × 2,600 pixels, minimum 762 × 1,100; JPG only, up to 20 MB, sRGB.1,801 × 2,600Official page10 October 2026
bolNetherlands · BelgiumAt least 500 × 500 and at most 6,000 × 6,000 pixels, 30 KB to 10 MB; zoom works from 1,200 × 1,200 pixels.2,000 × 2,000Official page10 October 2026
TrendyolTürkiye1,200 × 1,800 pixels at 96 dpi, up to 8 images per barcode, served over HTTPS.1,200 × 1,800Official page10 October 2026
WalmartUnited StatesSquare 2,200 × 2,200 pixels on seamless white, zoom from 1,500 × 1,500, up to 5 MB, JPEG, PNG or BMP.2,200 × 2,200Official page10 October 2026
EtsyWorldwideAt least 2,000 pixels wide and high recommended; the first photo at least 635 pixels, square or landscape.2,000 × 2,000Official page10 October 2026
TikTok ShopUnited StatesEvery image at least 600 × 600 pixels, up to 9 square images, the main image a front view on pure white.1,600 × 1,600Official page10 October 2026
KauflandGermany · Austria · Poland · Czechia · SlovakiaAt least 1,024 pixels in height or width, 2,048 for zoom, up to 10 MB; the first photo a clear silhouette on white.2,048 × 2,048Official page10 October 2026
OTTOGermanyJPG or PNG, at least 480 × 960 pixels, at most 4,500 pixels per side, RGB; the main image cut out or on a light, neutral background.2,000 × 2,000Official page10 October 2026
GalaxusSwitzerland · Germany · AustriaThe first image in good resolution, showing the product cut out, from the front.2,000 × 2,000Official page24 September 2026
Mercado LivreBrazilAt least 500 pixels on the longest side, 1,200 × 1,200 recommended for zoom, square; white backgrounds only required in some categories.1,200 × 1,200Official page10 October 2026
ABOUT YOUEuropeUpright 3:4 images, at least 1,125 × 1,500 pixels, 1,500 × 2,000 recommended; a front bust view on white or transparent and a model view are required.1,500 × 2,000Official page10 October 2026
FaireWorldwideSquare product photos of at least 500 × 500 pixels; for apparel, 3:4 portrait at 1,800 × 2,400 pixels is optimal; PNG or JPEG.Products: 2,000 × 2,000 · Clothing: 1,800 × 2,400Official page8 October 2026
ShopeeBrazilUp to nine images per listing, each file up to 2 MB; the product clearly visible, preferably on a white or neutral background.1,600 × 1,600Official page10 October 2026
WayfairUnited StatesAt least 1,000 × 1,000 pixels, 2,000 × 2,000 recommended, with a mix of silhouette and environmental shots.2,000 × 2,000Official page24 September 2026
AllegroPoland · Czechia · Slovakia · HungaryAt least 500 px on the longer side, up to 26 MP, shown at up to 2,560 × 2,560; JPG or PNG. Fashion thumbnails: plain white or light grey.—Official page10 October 2026
Hood.deGermanyAt least 800 × 800 pixels on a uniform white or transparent background; no added text, frames or company logos; GIF, PNG or JPG.—Official page27 September 2026
CDONSweden · Denmark · Norway · FinlandCDON images: at least 600 × 600 pixels, PNG or JPEG, white or transparent background, product at 75–90% of the frame; AI allowed if accurate.—Official page27 September 2026
FyndiqSweden · Denmark · Norway · FinlandFyndiq images: at least 600 pixels, PNG or JPEG, a white cut-out background, the product filling 75–90 percent of the picture; AI must not mislead.—Official page27 September 2026
AvocadostoreGermany · AustriaPortrait 1:1.2, at least 1,000 × 1,200 pixels, 2,560 × 3,072 or larger optimal; JPG, PNG, TIFF or WEBP up to 50 MB; product fills 80% of the image.—Official page27 September 2026
CdiscountFranceAt least 500 × 500 pixels, no maximum, up to 5 MB, one to six images in JPG, PNG, GIF, BMP or WEBP; the product alone, from the front, on white.—Official page27 September 2026
RicardoSwitzerlandRicardo crops pictures to 4:3; feed images are JPG or PNG, at least 700 px, up to 5 MB, 1–10 per product; the whole item on a light, neutral background.—Official page27 September 2026
HeurekaCzechia · SlovakiaHeureka feed images: at least 20 × 50 px and 30 kB, 175 × 175 px recommended, at most 4,096 × 4,096 px and 2,000 kB; ideally white, not transparent.—Official page10 October 2026
GLAMICzechia · Slovakia · Hungary · Romania · Bulgaria · Slovenia · Croatia · Greece · Poland · Italy · Estonia · Lithuania · LatviaGLAMI: real photos, not edited online; at least 500 px wide, ideally 1,500 px; white or light background; model images in IMGURL_ALTERNATIVE.—Official page27 September 2026
Beslist.nlNetherlands · BelgiumBeslist.nl feed images: at least 800 × 800 pixels, highest possible resolution, up to 13 extra images on white; no watermarks, logos or promotional text.—Official page10 October 2026
DafitiBrazilDafiti: high-resolution photos, neutral background, no pixel size stated; 4–5 photos help, model shots preferred, ghost-mannequin photos not allowed.—Official page10 October 2026
Best Buy CanadaCanadaBest Buy Canada supplier shot guides: at least 1,500 × 1,500 pixels at 300 DPI, on white, EPS, TIFF, JPEG or PSD. Marketplace upload rules may differ.—Official page27 September 2026
SquarespaceWorldwideA width of 2,500 pixels is ideal; .jpg, .gif, .png or .webp up to 20 MB and 120 megapixels; up to 100 images per product.—Official page11 October 2026
WixWorldwideWix gives 3,000 × 3,000 pixels as the minimum for product images; seven aspect ratios, 1:1 recommended for mobile; files up to 50 MB.—Official page11 October 2026
WooCommerceWorldwideUpload product images of at least 800 × 800 pixels; WooCommerce resizes them to the single, catalogue and thumbnail sizes the theme sets.—Official page11 October 2026
EcwidWorldwideNo strict size rules: Ecwid suggests at least 1,000 pixels; JPG, PNG, GIF or WebP up to 20 MB; unlimited images per product.—Official page11 October 2026
PinterestWorldwideMain product image at least 1,000 × 1,500 pixels, 2:3 recommended; up to 10 additional images; an optional field discloses AI-generated images.—Official page11 October 2026
Facebook & Instagram ShopWorldwideAt least 500 × 500 pixels, 1,024 × 1,024 recommended for Shops; JPEG or PNG up to 8 MB; no text overlays, promo codes or watermarks.—Official page11 October 2026
MiintoEuropeFirst image a packshot on white, no model; at least 3 images for clothes and shoes; 1,000 × 1,000 pixels recommended, 3 MB maximum.—Official page11 October 2026
VintedEuropeVinted's rules give no pixel size: up to 20 photos per listing, taken by you and showing the item as it is; no image editing or stock photos.—Official page11 October 2026
Vestiaire CollectiveWorldwideJPEG or PNG, no larger than 10 MB; main photo of the whole item on a neutral background, not worn or on a mannequin; brand tag shown.—Official page11 October 2026
TokopediaIndonesiaAt least 600 × 600 pixels, up to 9 square images; main image a front view on a solid colour, product at 60% of the frame; AI rules.—Official page11 October 2026
TikiVietnamMain image square at 1,200 × 1,200 pixels on pure white, product at 80% of the frame; 5 to 15 additional images; no text, logos or borders.—Official page11 October 2026
CoupangSouth KoreaSquare JPG or PNG, 1,000 × 1,000 pixels recommended; main image shows only the product on white; up to 9 additional images.—Official page11 October 2026
Rakuten IchibaJapanFirst product image: text within 20% of the image, no border lines, plain white or photo background; square, 700 × 700 pixels or larger.—Official page11 October 2026
TemuWorldwideTemu product images: 3:4 at 1,340 × 1,785 pixels or more for apparel, 1:1 at 800 × 800 or more for other goods, JPEG or PNG up to 3 MB.—Official page12 October 2026
NeweggUnited StatesNewegg product images: at least 640 × 480 pixels, JPG, JPEG, GIF or PNG up to 5 MB, 7 images per seller, and no people in the primary image.—Official page12 October 2026
BigCommerceWorldwideBigCommerce product images: 1,280 × 1,280 pixels optimal, JPEG, GIF, WebP or PNG, 8 MB per file and up to 1,000 images per product.—Official page12 October 2026
ShopwareWorldwideShopware 6 product images: square 600 × 600 pixels recommended, 1,920 × 1,920 for zoom, thumbnails at 400, 800 and 1,920 pixels.—Official page12 October 2026
WebflowWorldwideWebflow Ecommerce product images: 4 MB maximum per image, one main image plus up to 25 more, responsive variants from 500 to 3,200 px.—Official page12 October 2026
Square OnlineWorldwideSquare Online item images: at least 2,000 × 2,000 pixels at 1:1 recommended, JPG, JPEG, PNG or GIF, up to 15 MB per image.—Official page12 October 2026
Lightspeed eComWorldwideLightspeed eCom (C-Series) product images: up to 5,128 × 5,128 pixels, 25 MB maximum, JPG, PNG or WebP, 10 to 12 images per product.—Official page12 October 2026
Big CartelWorldwideBig Cartel product images: 10 MB or less, .jpg, .gif or .png, around 1,000 pixels wide, one to twenty-five images per product by plan.—Official page12 October 2026
SHOPLINEWorldwideSHOPLINE product images: 1,600 px or wider recommended, .jpg, .png, .webp or .gif, 20 MB and 35 MP maximum, 2:3 ratio recommended.—Official page12 October 2026
Wolf & BadgerWorldwideWolf & Badger product images: JPEG, 1,500 × 1,500 pixels, under 1 MB, 72 dpi, first image a front-facing cut-out on pure white, no logos or text.—Official page12 October 2026
THE ICONICAustralia · New ZealandTHE ICONIC seller images: 1,600 × 2,000 pixels at 300 dpi, under 1.95 MB, 2 to 8 images, light grey backgrounds and a disclaimer for AI imagery.—Official page12 October 2026
Trade MeNew ZealandTrade Me listing photos: at least 500 pixels on one side, up to 5 MB, PNG, JPG, BMP or GIF, up to 20 photos, no logos, borders or marketing text.—Official page12 October 2026
noonUnited Arab Emirates · Saudi Arabia · Egyptnoon product images: JPEG or JPG only, at least 660 pixels wide, 10 MB at most, 1 to 9 images, pure white primary background (light grey for fashion).—Official page12 October 2026
SHEINWorldwideSHEIN Marketplace images: main image 1,340 × 1,785 pixels or 1:1 at 900–2,200 pixels, JPG, JPEG or PNG up to 3 MB, up to 10 detail images.—Official page12 October 2026
AliExpressWorldwideAliExpress local listings: six main images at 1:1 (800 × 800 pixels or more) or 3:4 (750 × 1,000 or more), JPG, JPEG or PNG within 5 MB.—Official page12 October 2026
OrderchampEuropeOrderchamp product photos: 800 × 800 pixels or higher, white plain background, at least 3 pictures per product, banner 1,350 × 270 pixels.—Official page12 October 2026
FalabellaChileFalabella Marketplace images: JPG format, 1,500 × 1,500 pixels optimal, white main-image background, 45-pixel inner margins, up to 8 images.—Official page12 October 2026
Naver Smart StoreSouth KoreaNaver Smart Store product images: 1,000 × 1,000 pixels recommended, still JPG, JPEG, GIF, PNG or BMP files, 20 MB at most per image.—Official page12 October 2026
FruugoWorldwideFruugo product images: minimum 400 × 400 pixels on a white background, JPG, PNG or GIF, up to 5 image URLs per product, no watermarks or text.—Official page12 October 2026
OnBuyUnited KingdomOnBuy product images: 500 × 500 pixels recommended, 1,000 × 1,000 maximum, up to 10 MB, JPG, JPEG, PNG or GIF, white background where possible.—Official page12 October 2026
eMAGRomania · Hungary · BulgariaeMAG product images: 640 × 640 to 6,000 × 6,000 pixels, clothing 640 × 960 (2:3), JPG, PNG or GIF up to 6 MB, white background on the main image.—Official page12 October 2026
TraderaSwedenTradera listing photos: PNG, JPG or JPEG up to 10 MB each, up to 40 images per listing, square cover image in search, MP4 video up to 60 seconds.—Official page12 October 2026
SkroutzGreeceSkroutz product images: at least one dimension over 1,000 pixels without margins, white or monochromatic background, up to 15 images, no watermarks.—Official page12 October 2026
Adobe CommerceWorldwideAdobe Commerce product images: example base size 1,100 × 1,100 pixels with zoom, auto-resize to 1,920 × 1,200 by default, sRGB colour profile.—Official page12 October 2026
PrestaShopWorldwidePrestaShop product images: one master upload resized to theme sizes such as 800 × 800 pixels, JPEG or PNG output, WebP and AVIF from 8.1.—Official page12 October 2026
OpenCartWorldwideOpenCart product images: 800 × 600 to 1,200 × 900 pixels and 100–500 KB recommended, in JPEG, PNG or GIF, with a white-background main image.—Official page12 October 2026
WeeblyWorldwideWeebly item images: JPG or PNG, up to 25 MB each, at least 1,000 pixels on the smallest side; zoom needs about 700 pixels or more.—Official page12 October 2026
JimdoWorldwideJimdo store images: Creator store items up to 1,280 × 1,024 pixels in PNG, JPG or GIF; Website Builder recommends 1,920 × 1,080, with a 20 MB limit.—Official page12 October 2026
Shift4ShopWorldwideShift4Shop image defaults: 300 × 300 pixel product page image, 150 × 150 thumbnail, 450 × 450 large zoom image; file manager uploads up to 25 MB.—Official page12 October 2026
VolusionWorldwideVolusion product images: the main image defaults to 400 pixels and the zoom image to 1,200 pixels, which must be 20% larger; JPG, PNG or GIF files.—Official page12 October 2026
FolksyUnited KingdomFolksy listing photos: at least 1,000 pixels wide, square 1,000 × 1,000 main image recommended, JPG or PNG under 5 MB, up to 5 images per listing.—Official page12 October 2026
ZALORAAsiaZALORA product images: 762 × 1,100 pixels at a 0.69 : 1 ratio, 300 dpi, under 2 MB, on a white to light grey background with no watermarks.—Official page12 October 2026
ReverbWorldwideReverb listing photos: 620 × 620 to 1,600 × 1,600 pixels, square-cropped, up to 25 per listing, with no added text, borders, collages or screenshots.—Official page12 October 2026
At a glance
MarketplaceSizeAspect ratioBackgroundFormatsFile sizeSourceChecked
Shopify2,048 × 2,048 pixels usually displays best for square product images
Up to 5,000 × 5,000 pixels, or 25 megapixels
2,048 × 2,048 pixels usually displays best for square product images
Use one aspect ratio for all featured images so they display at the same size
Smaller than 20 MB
PNG is the best file type for most product images, followed by JPEG; TIFF, BMP, GIF, SVG, HEIC and WebP are also accepted
Animated versions of GIF and WebP files are also supported
Smaller than 20 MBOfficial page10 October 2026
KauflandAt least 1,024 pixels in height or width
Up to 10 MB
A clear silhouette of the product on a white backgroundUp to 10 MB
PNG, JPG/JPEG, WebP, TIFF and GIF
Up to 10 MBOfficial page10 October 2026
Amazon500 to 10,000 pixels on the longest sideIn most cases, product shots against a white background (RGB 255, 255, 255)JPEG, TIFF, PNG or non-animated GIF; JPEG is preferredOfficial page10 October 2026
ShopeeUp to 2 MB per imageThe product easily visible, preferably on a white or neutral backgroundUp to 2 MB per imageUp to 2 MB per imageOfficial page10 October 2026
FaireSquare, at least 500 × 500 pixels
Portrait recommended, which Faire writes as a 4:3 ratio (3:4 as width to height); optimal size 1,800 × 2,400 pixels
A 1:1 ratio is recommended; optimal size 248 × 248 pixels
Square, at least 500 × 500 pixels
Portrait recommended, which Faire writes as a 4:3 ratio (3:4 as width to height); optimal size 1,800 × 2,400 pixels
Square; optimal size 1,080 × 1,080 pixels
A 1:1 ratio is recommended; optimal size 248 × 248 pixels
PNG or JPEGOfficial page8 October 2026
ZalandoBest practice 1,801 × 2,600 pixels; minimum 762 × 1,100 (designer brands 1,800 × 2,600)1:1.44 (width × height), upright format
Zalando's system rounds the ratio: 1.445 or 1.446 becomes 1.45 and is marked as an incorrect aspect ratio
Zalando may position packshots on its view grids, crop images to the required resolution and aspect ratio and modify backgrounds to its required colour range; it does not make edits that change how the article looks
Plain, lifestyle or ambient settings; a primary packshot submitted on a white background gets a light grey background applied automatically; back views and model views can use any background colour, setting or location
Zalando may position packshots on its view grids, crop images to the required resolution and aspect ratio and modify backgrounds to its required colour range; it does not make edits that change how the article looks
JPG/JPEG only, up to 20 MB, sRGB colour modeJPG/JPEG only, up to 20 MB, sRGB colour modeOfficial page10 October 2026
bolAt least 500 × 500 and at most 6,000 × 6,000 pixels; white space does not count towards these limits
At least 30 KB and at most 10 MB
The front of the item, out of its packaging, on a white, neutral background with no visible shadows; no models, texts or lifestyle setting
A white, neutral background with no visible shadows, except for lifestyle images; different perspectives, at least straight from the front and as full-frame as possible; only the item itself and its accessories
At least 30 KB and at most 10 MBAt least 30 KB and at most 10 MBOfficial page10 October 2026
VintedOfficial page11 October 2026
CdiscountAt least 500 × 500 pixels, with no maximum limitThe product shown alone, from the front, on a white background, filling the image without pixelation; no multiple views in one image
Clothing: a front view, a back view and a close-up of the material on a white background. Shoes: several views of the shoe and a close-up of the material on a white background
JPG, PNG, GIF, BMP or WEBP, up to 5 MB per imageJPG, PNG, GIF, BMP or WEBP, up to 5 MB per imageOfficial page27 September 2026
GSC page impressions · 20 October 2026

Marketplace image-rule cheat sheet

Selected English visual-rule guides, ordered by page impressions. Each row links to its guide and official source; the date is the source record's last-checked date.

Top 10 English visual-rule guide pages by GSC impressions
PlatformRule summaryRecorded profileLast checkedOfficial source
KlaviyoKlaviyo email image sizes: 600–1,000 pixels wide and under 2,000 pixels high for full-width images, JPEG, PNG or GIF, 10 MB maximum, 1 MB advised.See the guide for its recorded rules12 October 2026Klaviyo Help Center — About email images best practices; Optimal email template width reference; How to embed videos and attach files to emails; Dark mode email design best practices; Why is my email being clipped?
FaireSquare product photos of at least 500 × 500 pixels; for apparel, 3:4 portrait at 1,800 × 2,400 pixels is optimal; PNG or JPEG.Products: 2,000 × 2,000 · Clothing: 1,800 × 2,4008 October 2026Faire Help Center — Image size requirements
Google Business ProfileGoogle Business Profile photos: JPG or PNG between 10 KB and 5 MB, 720 × 720 pixels recommended and 250 × 250 pixels minimum, in focus and well lit.See the guide for its recorded rules12 October 2026Google Business Profile Help — Manage your Business Profile photos & videos; Tips for business-specific photos on your Business Profile; About product editor; Maps User Generated Content Policy Help — Tips for posting media to Maps
ShopeeUp to nine images per listing, each file up to 2 MB; the product clearly visible, preferably on a white or neutral background.1,600 × 1,60010 October 2026Shopee Centro de Educação do Vendedor — Boas práticas de fotos para anúncios (17 November 2025)
Amazon A+ ContentA+ images: JPG, PNG or BMP in RGB, under 2 MB each, at least 72 dpi; Seller Central lists 970 × 300 pixels for Basic A+ and 1,464 × 600 for Premium A+.See the guide for its recorded rules12 October 2026Amazon Seller Central — A+ content guidelines; A+ Content; Create A+ content; Amazon A+ Content Design Guide
Amazon clothingAdult clothing on a standing model, pure white, close to 3:4 — and what Amazon does not allow in the main image.Model: Adult clothing is photographed on a model; children's and baby form-fitting items are shown without models; Accessories: Clothing accessories are not photographed on models; Background: Pure white (hex #FFFFFF or RGB 255, 255, 255); View: A frontal view of the product, preferably without distracting accessories; Framing: The whole product in frame, no part clipped; close to 3:4 (width to height), with 85% of the image area occupied25 September 2026Amazon Seller Central — Image guidelines for clothing
Facebook & Instagram ShopAt least 500 × 500 pixels, 1,024 × 1,024 recommended for Shops; JPEG or PNG up to 8 MB; no text overlays, promo codes or watermarks.See the guide for its recorded rules11 October 2026Meta Business Help Center — Product Image Specifications For Catalogs; Product Data Specifications for Catalogs in Commerce Manager
Walmart ConnectWalmart Connect image specs: Brand Shop hero banner at least 1,676 × 940 pixels, Sponsored Brands logo at least 300 × 180, Marquee image 1,510 × 356.See the guide for its recorded rules12 October 2026Walmart Connect Advertising Help — Step 3: Set up your logo, image and call-to-action links; Setting up your Hero banner; Setting up a Skinny banner; Setting up your promo cards; Setting up a Hero carousel; Setting up your category hub; Brand Box; Gallery; Marquee; Skyline; Tile ads; Walmart Marketplace Learn — Company Info: Overview
ZalandoAspect ratio 1:1.44, best practice 1,801 × 2,600 pixels, minimum 762 × 1,100; JPG only, up to 20 MB, sRGB.1,801 × 2,60010 October 2026Zalando Partner University — Image guidelines
Microsoft AdvertisingMicrosoft Advertising images need at least 703 × 368 pixels at 1.91:1, with 1,200 × 628 pixels recommended; product feed images cannot exceed 16 MB.See the guide for its recorded rules12 October 2026Microsoft Advertising Help — Image guidelines and policies; Add images to your ad with image extensions; Best practices for Audience ad images; Logo extensions; How do I create an Audience campaign?; Product attributes

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<table>
  <caption>Marketplace image-rule guide: selected pages and last-checked dates</caption>
  <thead><tr><th scope="col">Platform</th><th scope="col">Rule summary</th><th scope="col">Recorded profile</th><th scope="col">Last checked</th><th scope="col">Official source</th></tr></thead>
  <tbody>
  <tr><th scope="row"><a href="https://herofab.app/guides/klaviyo-email-image-size">Klaviyo</a></th><td>Klaviyo email image sizes: 600–1,000 pixels wide and under 2,000 pixels high for full-width images, JPEG, PNG or GIF, 10 MB maximum, 1 MB advised.</td><td>See the guide for its recorded rules</td><td>12 October 2026</td><td><a href="https://help.klaviyo.com/hc/en-us/articles/115005253688-About-email-images-best-practices">Klaviyo Help Center — About email images best practices; Optimal email template width reference; How to embed videos and attach files to emails; Dark mode email design best practices; Why is my email being clipped?</a></td></tr>
  <tr><th scope="row"><a href="https://herofab.app/guides/faire-product-image-size">Faire</a></th><td>Square product photos of at least 500 × 500 pixels; for apparel, 3:4 portrait at 1,800 × 2,400 pixels is optimal; PNG or JPEG.</td><td>Products: 2,000 × 2,000 · Clothing: 1,800 × 2,400</td><td>8 October 2026</td><td><a href="https://www.faire.com/support/articles/360032130371">Faire Help Center — Image size requirements</a></td></tr>
  <tr><th scope="row"><a href="https://herofab.app/guides/google-business-profile-photo-size">Google Business Profile</a></th><td>Google Business Profile photos: JPG or PNG between 10 KB and 5 MB, 720 × 720 pixels recommended and 250 × 250 pixels minimum, in focus and well lit.</td><td>See the guide for its recorded rules</td><td>12 October 2026</td><td><a href="https://support.google.com/business/answer/6103862">Google Business Profile Help — Manage your Business Profile photos &amp; videos; Tips for business-specific photos on your Business Profile; About product editor; Maps User Generated Content Policy Help — Tips for posting media to Maps</a></td></tr>
  <tr><th scope="row"><a href="https://herofab.app/guides/shopee-product-photos">Shopee</a></th><td>Up to nine images per listing, each file up to 2 MB; the product clearly visible, preferably on a white or neutral background.</td><td>1,600 × 1,600</td><td>10 October 2026</td><td><a href="https://seller.shopee.com.br/edu/article/2822/boas-praticas-de-fotos-para-anuncios">Shopee Centro de Educação do Vendedor — Boas práticas de fotos para anúncios (17 November 2025)</a></td></tr>
  <tr><th scope="row"><a href="https://herofab.app/guides/amazon-a-plus-content-image-size">Amazon A+ Content</a></th><td>A+ images: JPG, PNG or BMP in RGB, under 2 MB each, at least 72 dpi; Seller Central lists 970 × 300 pixels for Basic A+ and 1,464 × 600 for Premium A+.</td><td>See the guide for its recorded rules</td><td>12 October 2026</td><td><a href="https://sellercentral.amazon.com/help/hub/reference/external/GGW8U76SSNTRTBX7">Amazon Seller Central — A+ content guidelines; A+ Content; Create A+ content; Amazon A+ Content Design Guide</a></td></tr>
  <tr><th scope="row"><a href="https://herofab.app/guides/amazon-clothing-image-requirements">Amazon clothing</a></th><td>Adult clothing on a standing model, pure white, close to 3:4 — and what Amazon does not allow in the main image.</td><td>Model: Adult clothing is photographed on a model; children's and baby form-fitting items are shown without models; Accessories: Clothing accessories are not photographed on models; Background: Pure white (hex #FFFFFF or RGB 255, 255, 255); View: A frontal view of the product, preferably without distracting accessories; Framing: The whole product in frame, no part clipped; close to 3:4 (width to height), with 85% of the image area occupied</td><td>25 September 2026</td><td><a href="https://sellercentral.amazon.com/help/hub/reference/external/G200498950">Amazon Seller Central — Image guidelines for clothing</a></td></tr>
  <tr><th scope="row"><a href="https://herofab.app/guides/facebook-instagram-shops-image-requirements">Facebook &amp; Instagram Shop</a></th><td>At least 500 × 500 pixels, 1,024 × 1,024 recommended for Shops; JPEG or PNG up to 8 MB; no text overlays, promo codes or watermarks.</td><td>See the guide for its recorded rules</td><td>11 October 2026</td><td><a href="https://www.facebook.com/business/help/686259348512056">Meta Business Help Center — Product Image Specifications For Catalogs; Product Data Specifications for Catalogs in Commerce Manager</a></td></tr>
  <tr><th scope="row"><a href="https://herofab.app/guides/walmart-connect-image-size">Walmart Connect</a></th><td>Walmart Connect image specs: Brand Shop hero banner at least 1,676 × 940 pixels, Sponsored Brands logo at least 300 × 180, Marquee image 1,510 × 356.</td><td>See the guide for its recorded rules</td><td>12 October 2026</td><td><a href="https://advertisinghelp.walmart.com/s/guides?channel=ShopBuilder&amp;article=000010842&amp;language=en_US">Walmart Connect Advertising Help — Step 3: Set up your logo, image and call-to-action links; Setting up your Hero banner; Setting up a Skinny banner; Setting up your promo cards; Setting up a Hero carousel; Setting up your category hub; Brand Box; Gallery; Marquee; Skyline; Tile ads; Walmart Marketplace Learn — Company Info: Overview</a></td></tr>
  <tr><th scope="row"><a href="https://herofab.app/guides/zalando-image-guidelines">Zalando</a></th><td>Aspect ratio 1:1.44, best practice 1,801 × 2,600 pixels, minimum 762 × 1,100; JPG only, up to 20 MB, sRGB.</td><td>1,801 × 2,600</td><td>10 October 2026</td><td><a href="https://partner.zalando.com/university/article/zalando-image-guidelines">Zalando Partner University — Image guidelines</a></td></tr>
  <tr><th scope="row"><a href="https://herofab.app/guides/microsoft-advertising-image-size">Microsoft Advertising</a></th><td>Microsoft Advertising images need at least 703 × 368 pixels at 1.91:1, with 1,200 × 628 pixels recommended; product feed images cannot exceed 16 MB.</td><td>See the guide for its recorded rules</td><td>12 October 2026</td><td><a href="https://learn.microsoft.com/en-us/advertising/msa-help/hlp_ba_conc_imageguidelines">Microsoft Advertising Help — Image guidelines and policies; Add images to your ad with image extensions; Best practices for Audience ad images; Logo extensions; How do I create an Audience campaign?; Product attributes</a></td></tr>
  </tbody>
</table>
<p>Source and attribution: <a href="https://herofab.app/guides/marketplace-image-rules">Herofab marketplace image rules</a>, licensed under <a rel="license" href="https://creativecommons.org/licenses/by/4.0/">CC BY 4.0</a>. Individual platform sources are linked in the table.</p>

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