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Wix product image requirements

Wix gives 3,000 × 3,000 pixels as the minimum for product images; seven aspect ratios, 1:1 recommended for mobile; files up to 50 MB.

A pair of cream leather pumps on white
Source photo: Plain product photo. Made with Herofab · Packshot studio
Minimum
Wix gives 3,000 × 3,000 pixels as the minimum resolution for product images
Aspect ratio
16:9, 3:2, 4:3, 1:1, 3:4, 2:3 or 9:16; 1:1 is the recommended ratio for mobile
Consistency
Wix recommends uploading a product's images in the same aspect ratio; with the crop setting, images of different ratios are cut to one size and part of an image may be lost
Formats
JPG, PNG, GIF, JPEG, JPE, JFIF, BMP, HEIC, HEIF, TIFF, TIF, WEBP, AVIF, JPEG 2000 and RAW; animated WEBP images are converted to a static image
File size
Up to 50 MB for an image and 15 MB for a GIF
Resizing
Uploaded images are converted to the sRGB colour space, and Wix serves them compressed as AVIF on the live site
Variations
An image can be linked to each product option, but not to each variant
Alt text
Alt text can be added to each product image
Herofab

What Wix asks for, covered.

Wix's 3,000 × 3,000-pixel minimum is above Herofab's 2K output, so choose 4K for a Wix store: square 4K output is 4,096 pixels per side and 3:4 output is 3,072 × 4,096 pixels. 1:1, the ratio Wix recommends for mobile, and 3:4, 9:16 and 16:9 are among Herofab's aspect ratios.

01

Choose 4K

Square 4K output is 4,096 pixels per side, above the 3,000 × 3,000 pixels Wix gives as the minimum; 2K output is below it.

02

Ratios Wix lists

1:1, 3:4, 9:16 and 16:9 are among Herofab's aspect ratios and on Wix's list.

03

One ratio per product

Choosing one aspect ratio for a product's images keeps the Wix gallery from cropping them unevenly.

Questions

Wix, answered.

What size should Wix product images be?

Wix gives 3,000 × 3,000 pixels as the minimum for product images; seven aspect ratios, 1:1 recommended for mobile; files up to 50 MB.

Which file formats does Wix accept for product images?

JPG, PNG, GIF, JPEG, JPE, JFIF, BMP, HEIC, HEIF, TIFF, TIF, WEBP, AVIF, JPEG 2000 and RAW; animated WEBP images are converted to a static image. Source: Wix Help Center — Wix Stores: Adding images, GIFs and videos to products; Wix Media: Supported media file types and file sizes, checked 11 October 2026.

How large can a product image file be on Wix?

Up to 50 MB for an image and 15 MB for a GIF. Source: Wix Help Center — Wix Stores: Adding images, GIFs and videos to products; Wix Media: Supported media file types and file sizes, checked 11 October 2026.

Can I check my images before uploading?

Yes. The free image size checker reads each file in your browser and tests it against these rules; the image is not uploaded.

Where do these figures come from?

From Wix Help Center — Wix Stores: Adding images, GIFs and videos to products; Wix Media: Supported media file types and file sizes, read on 11 October 2026. Marketplaces update their rules; the official page is the final reference.

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