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Google Business Profile image specs

Google Business Profile photos: JPG or PNG between 10 KB and 5 MB, 720 × 720 pixels recommended and 250 × 250 pixels minimum, in focus and well lit.

Formats
JPG or PNG
File size
Between 10 KB and 5 MB
Recommended
720 pixels tall and 720 pixels wide
Minimum
250 pixels tall and 250 pixels wide
Quality
In focus and well lit, with no significant alterations or excessive use of filters; the image should represent reality
AI images
Photos should have no significant alterations or excessive use of filters or AI
Logo
Helps customers recognise the business; the profile highlights the logo for businesses that have their basic information, such as a phone number or hours of operation
Cover photo
Set at the top of the profile, with no guarantee that it shows as the first image; a low-quality cover photo may be replaced by a user-submitted photo
Number
At least three exterior photos, three interior photos and three photos of products are suggested
Avoid
Screenshots, stock photos, GIFs, collages, heavily edited or otherwise manipulated photos, and imagery created by other parties; low quality media may be removed
Text on images
Avoid adding elements such as borders, text or collaged images; superimposed promotional content should be relevant to the place
Products
Products submitted through the product editor must adhere to the Shopping ads policy
Herofab

What Google Business Profile asks for, covered.

Google asks for Business Profile photos that represent reality, with no significant alterations or excessive use of filters or AI, and advises against stock photos and heavily edited images. Herofab images are AI-generated, so they belong on product pages and in ads, not among the photos of the business itself. Products added through the product editor follow the Shopping ads policy.

01

Real photos for the profile

Google suggests at least three exterior photos, three interior photos and three photos of products, taken as they are.

02

AI images elsewhere

Herofab images are AI-generated; they suit product pages and ads rather than Business Profile photos.

03

Check the file first

The free image size checker reads a photo in the browser and tests it against the size and file limits on this page.

Questions

Google Business Profile, answered.

What image size is right for Google Business Profile?

Google Business Profile photos: JPG or PNG between 10 KB and 5 MB, 720 × 720 pixels recommended and 250 × 250 pixels minimum, in focus and well lit.

Which image formats can be used for Google Business Profile?

JPG or PNG. Source: Google Business Profile Help — Manage your Business Profile photos & videos; Tips for business-specific photos on your Business Profile; About product editor; Maps User Generated Content Policy Help — Tips for posting media to Maps, checked 12 October 2026.

How large can an image file be for Google Business Profile?

Between 10 KB and 5 MB. Source: Google Business Profile Help — Manage your Business Profile photos & videos; Tips for business-specific photos on your Business Profile; About product editor; Maps User Generated Content Policy Help — Tips for posting media to Maps, checked 12 October 2026.

What are the rules for AI-generated images in Google Business Profile?

Photos should have no significant alterations or excessive use of filters or AI. Source: Google Business Profile Help — Manage your Business Profile photos & videos; Tips for business-specific photos on your Business Profile; About product editor; Maps User Generated Content Policy Help — Tips for posting media to Maps, checked 12 October 2026.

How many images can be used in Google Business Profile?

At least three exterior photos, three interior photos and three photos of products are suggested. Source: Google Business Profile Help — Manage your Business Profile photos & videos; Tips for business-specific photos on your Business Profile; About product editor; Maps User Generated Content Policy Help — Tips for posting media to Maps, checked 12 October 2026.

Can I check my images before uploading?

Yes. The free image size checker reads each file in your browser and tests it against these rules; the image is not uploaded.

Where do these figures come from?

From Google Business Profile Help — Manage your Business Profile photos & videos; Tips for business-specific photos on your Business Profile; About product editor; Maps User Generated Content Policy Help — Tips for posting media to Maps, read on 12 October 2026. Platforms update their specs; the official page is the final reference.

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