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Amazon Brand Store image specs

Hero image at least 3,000 × 600 pixels and brand logo 400 × 400; image tiles from 750 × 750 to 1,500 × 1,500, with 3,000 px wide recommended; 5 MB per file.

The navy knit sweater as a ghost mannequin on white
Source photo: On a hanger. Made with Herofab · Ghost mannequin
Hero image
At least 3,000 × 600 pixels, up to 5 MB; up to 30% of the hero image can be cropped, 15% from each of the left and right sides, so vital parts belong in the safe zone
Brand logo
At least 400 × 400 pixels, up to 5 MB
Image tiles
Minimum sizes: large 1,500 × 1,500 pixels, medium 1,500 × 750, small 750 × 750, full width 1,500 pixels wide; for high-resolution display an image width of 3,000 px is recommended
Image with text
Text over image: full width at least 3,000 × 1,500 pixels, large 1,500 × 1,500, medium 1,500 × 750, small 750 × 750
Shoppable images
Up to 6 products with interactive points; minimum 1,500 × 750 pixels for full width and medium, 1,500 × 1,500 for large and 750 × 750 for small; 3,000 × 1,500 is recommended for full width
Gallery
Up to 8 images in a full-width grid, each at least 1,500 × 750 pixels
File size
Up to 5 MB per image
Link titles
A link title covers about 19% at the bottom of rectangle images and about 12% at the bottom of square images
Text on images
Uploading images with embedded text is not encouraged; text overlay must not obscure important elements such as text, the logo or the product
Number
Each page can have up to 20 sections
AI images
Amazon Ads' general requirements say AI-generated content must not mislead customers, including photorealistic but inaccurate depictions
Herofab

What Amazon Brand Store asks for, covered.

Herofab's square output, 2,048 × 2,048 pixels in 2K, is above the minimum for small and large image tiles, and cropped to 2:1 it still clears the 1,500 × 750 minimum for medium tiles. The hero image needs 3,000 × 600 pixels, which is wider than any Herofab format: a hero is cropped from an image upscaled or delivered in 4K.

01

Square tiles covered

Square 2K output is 2,048 × 2,048 pixels, above the 750 × 750 and 1,500 × 1,500 minimums.

02

Medium tiles need a crop

A square 2K image cropped to 2:1 is 2,048 × 1,024 pixels, above the 1,500 × 750 minimum.

03

Hero is wider than any format

A 3,000 × 600 hero has to be cropped from a 4K or upscaled image.

Questions

Amazon Brand Store, answered.

What image size is right for Amazon Brand Store?

Hero image at least 3,000 × 600 pixels and brand logo 400 × 400; image tiles from 750 × 750 to 1,500 × 1,500, with 3,000 px wide recommended; 5 MB per file.

How large can an image file be for Amazon Brand Store?

Up to 5 MB per image. Source: Amazon Ads — Stores creative guidelines; Supply and format-specific requirements; General requirements, checked 12 October 2026.

How many images can be used in Amazon Brand Store?

Each page can have up to 20 sections. Source: Amazon Ads — Stores creative guidelines; Supply and format-specific requirements; General requirements, checked 12 October 2026.

What are the rules for AI-generated images in Amazon Brand Store?

Amazon Ads' general requirements say AI-generated content must not mislead customers, including photorealistic but inaccurate depictions. Source: Amazon Ads — Stores creative guidelines; Supply and format-specific requirements; General requirements, checked 12 October 2026.

Can I check my images before uploading?

Yes. The free image size checker reads each file in your browser and tests it against these rules; the image is not uploaded.

Where do these figures come from?

From Amazon Ads — Stores creative guidelines; Supply and format-specific requirements; General requirements, read on 12 October 2026. Platforms update their specs; the official page is the final reference.

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