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Walmart Connect image specs

Walmart Connect image specs: Brand Shop hero banner at least 1,676 × 940 pixels, Sponsored Brands logo at least 300 × 180, Marquee image 1,510 × 356.

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Source photo: On a door. Made with Herofab · Packshot studio
Sponsored Brands logo
Minimum image size 300 × 180 pixels, in landscape, square or portrait shapes from 16:9 to 9:16, on a transparent or white background; maximum file size 1 MB, 200 KB recommended
Brand Shop hero banner
Image must be at least 1,676 × 940 pixels in a 16:9 aspect ratio, with a maximum file size of 10 MB; an image that is not 16:9 returns an error, and a logo added to the banner must be 1:1
Brand Shop skinny banner
Desktop image at least 3,224 × 454 pixels and mobile image at least 1,534 × 448 pixels; JPG or PNG, maximum file size 10 MB
Brand Shop promo cards
Horizontal cards should be at least 1,676 × 940 pixels and vertical cards at least 940 × 1,676 pixels
Brand Shop carousel and category hub
Hero carousel images must be at least 1,494 × 894 pixels, JPG or PNG, 10 MB maximum; category hub images are a minimum of 1,160 × 1,160 pixels at 1:1 with a maximum file size of 1 MB
Seller profile
In Seller Center the company logo must be 504 × 504 pixels and the banner 1,676 × 940 pixels, formatted as .png or .jpg
Marquee
Delivery dimensions: desktop image 1,510 × 356 with logo 200 × 260; tablet image 1,088 × 356 with logo 220 × 100; app and mobile web image 508 × 260 with logo 220 × 100
Brand Box
Delivery dimensions: desktop web image 1,510 × 356, app and mobile web image 1,088 × 356; logo 150 × 150
Gallery
Delivery dimensions: desktop web image 788 × 444 (16:9), app and mobile web image 432 × 242 (16:9); logo 150 × 150
Tile ads
Delivery dimensions: image 580 × 870 and logo 324 × 112; vertically oriented imagery is recommended
Formats
Onsite Display images are delivered as JPG and logos as transparent PNG; Brand Shop banners accept JPG or PNG; the Sponsored Brands logo must be JPEG or PNG
File size
Onsite Display: 150 KB maximum for an image and 50 KB for a logo; Brand Shop banners: 10 MB maximum; Sponsored Brands logo: 1 MB maximum
Herofab

What Walmart Connect asks for, covered.

A Brand Shop hero banner needs a 16:9 image of at least 1,676 × 940 pixels. Herofab's ad creative tool delivers a 16:9 banner at 2,048 × 1,152 pixels, above that minimum, and a 9:16 story at 1,152 × 2,048 pixels, above the 940 × 1,676 minimum for vertical promo cards. Square 2K output, 2,048 × 2,048 pixels, is above the 1,160 × 1,160 minimum for category hub images, but that slot is limited to 1 MB, so the file has to be compressed. The desktop skinny banner, at least 3,224 pixels wide, is wider than these formats.

01

Hero banner covered

The 16:9 ad banner is 2,048 × 1,152 pixels, above the 1,676 × 940 minimum for a Brand Shop hero banner.

02

Vertical promo cards

The 9:16 story format is 1,152 × 2,048 pixels, above the 940 × 1,676 minimum for vertical promo cards.

03

Compress for small slots

Category hub images are limited to 1 MB and Onsite Display images to 150 KB; a 2K file is heavier and has to be compressed.

Questions

Walmart Connect, answered.

What image size is right for Walmart Connect?

Walmart Connect image specs: Brand Shop hero banner at least 1,676 × 940 pixels, Sponsored Brands logo at least 300 × 180, Marquee image 1,510 × 356.

Which image formats can be used for Walmart Connect?

Onsite Display images are delivered as JPG and logos as transparent PNG; Brand Shop banners accept JPG or PNG; the Sponsored Brands logo must be JPEG or PNG. Source: Walmart Connect Advertising Help — Step 3: Set up your logo, image and call-to-action links; Setting up your Hero banner; Setting up a Skinny banner; Setting up your promo cards; Setting up a Hero carousel; Setting up your category hub; Brand Box; Gallery; Marquee; Skyline; Tile ads; Walmart Marketplace Learn — Company Info: Overview, checked 12 October 2026.

How large can an image file be for Walmart Connect?

Onsite Display: 150 KB maximum for an image and 50 KB for a logo; Brand Shop banners: 10 MB maximum; Sponsored Brands logo: 1 MB maximum. Source: Walmart Connect Advertising Help — Step 3: Set up your logo, image and call-to-action links; Setting up your Hero banner; Setting up a Skinny banner; Setting up your promo cards; Setting up a Hero carousel; Setting up your category hub; Brand Box; Gallery; Marquee; Skyline; Tile ads; Walmart Marketplace Learn — Company Info: Overview, checked 12 October 2026.

Can I check my images before uploading?

Yes. The free image size checker reads each file in your browser and tests it against these rules; the image is not uploaded.

Where do these figures come from?

From Walmart Connect Advertising Help — Step 3: Set up your logo, image and call-to-action links; Setting up your Hero banner; Setting up a Skinny banner; Setting up your promo cards; Setting up a Hero carousel; Setting up your category hub; Brand Box; Gallery; Marquee; Skyline; Tile ads; Walmart Marketplace Learn — Company Info: Overview, read on 12 October 2026. Platforms update their specs; the official page is the final reference.

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