Marketplace image rules: Australia and New Zealand.
Local marketplaces and their product image rules side by side: size, file limits and formats, each summarised from the marketplace's own page, with a free check for each. Open a marketplace for its full guide.
With Herofab Image size checker
Local marketplaces, side by side.
| Marketplace | Where | At a glance | Free check | Herofab download size | Source |
|---|---|---|---|---|---|
| THE ICONIC | Australia · New Zealand | THE ICONIC seller images: 1,600 × 2,000 pixels at 300 dpi, under 1.95 MB, 2 to 8 images, light grey backgrounds and a disclaimer for AI imagery. | Image size checker | — | Official page |
| Trade Me | New Zealand | Trade Me listing photos: at least 500 pixels on one side, up to 5 MB, PNG, JPG, BMP or GIF, up to 20 photos, no logos, borders or marketing text. | Image size checker | — | Official page |
The figures, as published.
| Marketplace | File-size limit | Format | AI images | Read on |
|---|---|---|---|---|
| THE ICONIC | 1.95 MB | — | Label or disclosure required | 12 October 2026 |
| Trade Me | 5 MB | PNG · JPEG · BMP · GIF | — | 12 October 2026 |
— No rule found
Not allowed
- Trade Me
- Watermarks, logos, artwork, photo borders or text conveying messages such as low stock or other marketing; contact details, website addresses or other branded marketing; images that breach intellectual property rights, such as images found online
Read on 12 October 2026
AI image rules by platform
- THE ICONIC
- Where AI-generated imagery is used, imagery of the actual product is also required, and a disclaimer note is added to the bottom of the description field
Label or disclosure required · Read on 12 October 2026
Ready before you list.
- Image compressor
- THE ICONIC · 1.95 MB
Trade Me · 5 MB
Beyond one country.
Guides for marketplaces that are not tied to a single country. Each guide links to the marketplace's own page.
Worldwide
Australia and New Zealand, answered.
Can I check my images before uploading?
Yes. The free image size checker reads each file in your browser and tests it against these rules; the image is not uploaded.
Where do these figures come from?
From each marketplace's own seller pages, linked in the table above; every guide shows the day its rules were read. Marketplaces update their rules; the official page is the final reference.
Your next collection, shot this week.
20 credits at sign-up, no card required. Images made with free credits carry a watermark.
