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Big Cartel product image requirements

Big Cartel product images: 10 MB or less, .jpg, .gif or .png, around 1,000 pixels wide, one to twenty-five images per product by plan.

The white crew-neck T-shirt as a ghost mannequin on white
Source photo. Made with Herofab · Ghost mannequin
Worldwide

All Big Cartel image requirements

Source: Big Cartel Help Center — Add and Update Products; Importing Products; Luna. Checked 12 October 2026. Read again · 12 October 2026

Recommended
Around 1,000 pixels wide, to keep images crisp while loading fast
File size
10 MB or less for each product image
Formats
.jpg, .gif and .png; .png files are recommended for optimal image quality
Number
One image per product on the free Gold plan, five on Platinum and twenty-five on Diamond
Zoom
Themes such as Luna have an Enable product image zoom setting that lets shoppers click to view a larger product image
Import
Product imports support up to twenty-five images per listing on paid plans; images beyond that, files that are too large and unsupported file types are not imported
Herofab

What Big Cartel asks for, covered.

Big Cartel recommends product images around 1,000 pixels wide and limits each file to 10 MB. Square 2K output is 2,048 pixels wide, above that recommendation, and can be downloaded as PNG, the format Big Cartel recommends for image quality, or as JPG. On the free Gold plan a product has one image, so that image should be the clearest view of the whole product.

01

Above 1,000 pixels

Square 2K output is 2,048 pixels wide, above the width Big Cartel recommends.

02

PNG or JPG

Herofab images can be downloaded as PNG, the format Big Cartel recommends, or as JPG.

03

One image on the free plan

With a single image per product, choose the view that shows the whole product.

Questions

Big Cartel, answered.

What size should Big Cartel product images be?

Big Cartel product images: 10 MB or less, .jpg, .gif or .png, around 1,000 pixels wide, one to twenty-five images per product by plan.

How large can a product image file be on Big Cartel?

10 MB or less for each product image. Source: Big Cartel Help Center — Add and Update Products; Importing Products; Luna, checked 12 October 2026.

Which file formats does Big Cartel accept for product images?

.jpg, .gif and .png; .png files are recommended for optimal image quality. Source: Big Cartel Help Center — Add and Update Products; Importing Products; Luna, checked 12 October 2026.

How many images per product on Big Cartel?

One image per product on the free Gold plan, five on Platinum and twenty-five on Diamond. Source: Big Cartel Help Center — Add and Update Products; Importing Products; Luna, checked 12 October 2026.

What image size enables zoom on Big Cartel?

Themes such as Luna have an Enable product image zoom setting that lets shoppers click to view a larger product image. Source: Big Cartel Help Center — Add and Update Products; Importing Products; Luna, checked 12 October 2026.

Can I check my images before uploading?

Yes. The free image size checker reads each file in your browser and tests it against these rules; the image is not uploaded.

Where do these figures come from?

From Big Cartel Help Center — Add and Update Products; Importing Products; Luna, read on 12 October 2026. Marketplaces update their rules; the official page is the final reference.

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