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Resize an image to 1:1 aspect ratio.

Drop your photos and download them in the 1:1 aspect ratio. Each photo keeps all its pixels at their own size; padding is added on the short side until the shape is 1:1, so nothing is cropped, enlarged or reduced. It runs in your browser; nothing is uploaded.

Blush satin slip dress on a white background · Resize image to 1:1 aspect ratio
Source photo. Made with Herofab · Packshot studio
Free tool · first use without sign-up

Choose the size.

Sizes come from each marketplace's own help pages, summarised in the guides (checked 24 September 2026).

Platforms

Who asks for 1:1.

Lines from Herofab's platform guides that name the 1:1 aspect ratio, whether as a requirement, a recommendation or one of several accepted shapes. Each row links to the guide and its official source.

PlatformRuleWhat the guide saysRead
eBayRecommendedAbout 1,600 × 1,600 pixels; 1:1 or 16:9 aspect ratios look best10 October 2026
WalmartSize2,200 × 2,200 pixels, square (1:1)10 October 2026
FaireLogoA 1:1 ratio is recommended; optimal size 248 × 248 pixels8 October 2026
AllegroFileJPG, JPEG or PNG (WEBP also through the API or a file); any proportions, such as 1:1, 4:3 or 16:9; only the sRGB profile for full colour fidelity10 October 2026
WixAspect ratio16:9, 3:2, 4:3, 1:1, 3:4, 2:3 or 9:16; 1:1 is the recommended ratio for mobile11 October 2026
WooCommerceCropCatalogue thumbnails can be set to 1:1, to a custom ratio or left uncropped; uncropped images can appear in uneven sizes11 October 2026
EcwidAspect ratioEcwid names 1:1, 3:4, 4:3, 2:3 and 3:2 as the most appealing proportions, and asks for one aspect ratio and orientation across a product's gallery11 October 2026
Facebook & Instagram ShopSizeAt least 500 × 500 pixels; in Shops on Facebook and Instagram images are displayed square (1:1), and 1,024 × 1,024 pixels is recommended11 October 2026
Facebook & Instagram ShopConsistencyAll images in the same aspect ratio, 1:1 or 4:5, to prevent automatic adjustments11 October 2026
TikiMain imageSquare 1:1 at 1,200 × 1,200 pixels; a front view of the product on a white background (HEX #FFFFFF; RGB 255, 255, 255)11 October 2026
Google AdsSquare1:1 — 1,200 × 1,200 pixels recommended, 300 × 300 minimum, in Performance Max and Demand Gen; Performance Max requires square images12 October 2026
Google AdsLogoSquare 1:1 — 1,200 × 1,200 pixels recommended, 128 × 128 minimum; landscape 4:1 — 1,200 × 300 recommended, 512 × 128 minimum (Performance Max)12 October 2026
YouTubeAspect ratio16:9 recommended for video thumbnails, 9:16 for Shorts and 1:1 for podcast playlists12 October 2026
LinkedIn adsAspect ratioSingle image ads: 1.91:1 (horizontal, desktop and mobile), 1:1 (square, desktop and mobile) or 1:1.91 (vertical, mobile only)12 October 2026
LinkedIn adsSquare1,200 × 1,200 pixels recommended at 1:1; minimum 360 × 360 pixels, maximum 4,320 × 4,320 pixels12 October 2026
LinkedIn adsCarousel1:1 ratio with a recommended resolution of at least 1,080 × 1,080 pixels12 October 2026
Microsoft AdvertisingLogoLogo extensions: 1:1, PNG or JPG, minimum 128 × 128 pixels; Audience ads take up to 5 logos at 1:1 (128 × 128 pixels minimum) or 4:1 (512 × 128 pixels minimum)12 October 2026
TemuNon-apparel imagesNon-apparel carousel images use a 1:1 aspect ratio, with a width and height of at least 800 pixels12 October 2026
Square OnlineRecommendedAt least 2,000 × 2,000 pixels with a 1:1 aspect ratio12 October 2026
SHOPLINEAspect ratioProduct images can be displayed as square (1:1), vertical (2:3), horizontal (4:3) or in their original ratio; 2:3 is the recommended ratio and a consistent ratio across all product images is advised12 October 2026
Amazon AdsCustom imageFor asset-based and Brand Store display creative: square 1:1 recommended 1,200 × 1,200 pixels (minimum 600 × 600), wide 1.91:1 recommended 1,200 × 628 pixels (minimum 600 × 314), tall 9:16 minimum 338 × 600 pixels12 October 2026
Amazon AdsLogo1:1 aspect ratio with a minimum size of 400 × 400 pixels for component-based creative; a brand logo must be the registered logo and fill the entire image or sit on a white or transparent background12 October 2026
Walmart ConnectBrand Shop hero bannerImage must be at least 1,676 × 940 pixels in a 16:9 aspect ratio, with a maximum file size of 10 MB; an image that is not 16:9 returns an error, and a logo added to the banner must be 1:112 October 2026
Walmart ConnectBrand Shop carousel and category hubHero carousel images must be at least 1,494 × 894 pixels, JPG or PNG, 10 MB maximum; category hub images are a minimum of 1,160 × 1,160 pixels at 1:1 with a maximum file size of 1 MB12 October 2026
Reddit AdsMobileRecommended resolutions are square 1:1 at 1,080 × 1,080, portrait 3:4 at 1,080 × 1,440, portrait 4:5 at 1,080 × 1,350, landscape 4:3 at 1,440 × 1,080 and landscape 16:9 at 1,920 × 1,080 pixels12 October 2026
Reddit AdsCarouselRecommended across devices: portrait 4:5 at 1,200 × 1,500, landscape 4:3 at 1,440 × 1,080 or landscape 16:9 at 1,920 × 1,080 pixels; square 1:1 at 1,200 × 1,200 pixels is also listed for mobile; using the same aspect ratio for all images is strongly recommended12 October 2026
Reddit AdsThumbnailRecommended landscape 4:3 at 400 × 300 pixels; square 1:1 at 300 × 300 and landscape 16:9 at 400 × 225 pixels are acceptable; maximum file size 3 MB; shown only in conversation placement and compact view12 October 2026
Nextdoor AdsAspect ratio1.91:1 rectangle or 1:1 square in the Newsfeed; 1:1 for image ads in For Sale & Free and the desktop-only Right Hand Rail12 October 2026
Nextdoor AdsCarouselImages only, at a minimum resolution of 1,200 × 1,200 pixels and a 1:1 square aspect ratio, up to 150 MB each12 October 2026
Nextdoor AdsSmall-business adsPhoto at a 1:1 ratio and 1,080 × 1,080 resolution, or at a 2:1 ratio and 1,080 × 540 resolution under the Newsfeed specs; jpg or png12 October 2026
SHEINMain imageRequired, 1 image per SKC, and it must be image number 1: 1,340 × 1,785 pixels, or a 1:1 width-to-height ratio within 900 to 2,200 pixels12 October 2026
SHEINSquare image1 square image at a 1:1 ratio, from 900 × 900 to 2,200 × 2,200 pixels for an SKC; 1,200 × 1,200 pixels for the SPU square image12 October 2026
SHEINColour block image1:1 ratio at 80 × 80 pixels; optional for a single SKC, required for multiple SKCs12 October 2026
AliExpressAspect ratio1:1 at 800 × 800 pixels or more, or 3:4 at 750 × 1,000 pixels or more; all images must keep the same aspect ratio12 October 2026
AliExpressBackgroundThe white-background marketing image has a pure white or fully transparent background, at no less than 800 × 800 pixels and 1:1; the scene image has a solid colour or real scene background, at no less than 750 × 1,000 pixels and 3:412 October 2026
OrderchampBrand imagesLogo minimum 400 × 400 pixels (1:1), thumbnail minimum 400 × 400 pixels (1:1), founder picture and 3–8 inspirational images minimum 870 × 840 pixels12 October 2026
WeeblyAspect ratioOne ratio setting applies to all item photos; shapes are square (1:1), portrait (2:3 or 3:4) and landscape (3:2 or 4:3), and mixing them leads to odd cropping12 October 2026
TaboolaAspect ratio16:9 preferred, with 4:3 and 1:1 also listed; the ad preview shows 16:9, 6:5, 2:1, 1:1 and 1.91:1 crops12 October 2026
OutbrainAspect ratio3:2 is recommended for Standard campaigns and 1:1 for Carousel and App Install campaigns12 October 2026
OutbrainCarousel3 to 10 cards; card images are JPG or PNG in a 1:1 ratio, minimum 300 pixels and maximum 1,200 pixels, displayed at 300 × 300 pixels12 October 2026
Phone photo

From a phone photo to 1:1.

Common 12-megapixel phone photo shapes brought to 1:1: the size of the downloaded file and the padding added on each side (↔ left + right, ↕ top + bottom). The photo keeps its own pixels, so the output size follows the photo. The tool above uses the same calculation.

Phone photoOutput sizePadding
4,032 × 3,024 · 4:34,032 × 4,032 px↕ 504 + 504 px
3,024 × 4,032 · 3:44,032 × 4,032 px↔ 504 + 504 px
4,032 × 2,268 · 16:94,032 × 4,032 px↕ 882 + 882 px
2,268 × 4,032 · 9:164,032 × 4,032 px↔ 882 + 882 px
3,024 × 3,024 · 1:13,024 × 3,024 px—
Free tool · first use without sign-up

Herofab free tools continue with a free account

The first use of each tool runs without sign-up. From the second use, the tools run with a free Herofab account; files are still processed in the browser and are not uploaded. This way, every free tool remains available with no usage limit.

Questions

1:1, answered.

Which platforms ask for the 1:1 aspect ratio?

eBay, Walmart, Faire, Allegro, Wix, WooCommerce, Ecwid, Facebook & Instagram Shop, Tiki, Google Ads, YouTube, LinkedIn ads, Microsoft Advertising, Temu, Square Online, SHOPLINE, Amazon Ads, Walmart Connect, Reddit Ads, Nextdoor Ads, SHEIN, AliExpress, Orderchamp, Weebly, Taboola, and Outbrain. The table on this page gives each rule in full and links to the platform's guide.

What size is the image after resizing to 1:1?

It depends on the photo: its pixels stay and padding is added until the shape is 1:1. A 4,032 × 3,024 px phone photo becomes 4,032 × 4,032 px, with 504 px of padding at the top and 504 px at the bottom.

Is the photo scaled or cropped when resizing to 1:1?

Neither. The photo keeps every pixel at its original size and the padding colour fills the added area, so the whole product stays in frame and a small photo is not blurred by enlarging.

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