EXIF is written by the device at the moment of capture, unlike IPTC fields, which people and software fill in later. Besides shutter speed and lens, a phone usually records where the photo was taken. A product photographed at home can therefore carry the coordinates of that home. Some platforms strip the data on upload and others pass the original file on, so location should be removed before files are shared or published.
Phones often store a photo sideways and add an orientation flag that tells viewers to turn it. Software that ignores the flag, or a tool that strips EXIF and the flag with it, shows the product lying on its side or upside down. Rotating the image in an editor and saving it writes the turn into the pixels, so the photo stands the right way whatever happens to its metadata.
Removing all metadata at export is common, for lighter files and for privacy, but the same switch can also remove the colour profile and the IPTC fields that mark AI-generated images. A selective export that drops location and camera details while keeping the profile and the IPTC fields is the safer setting, and the file information panel of an image editor shows what is left.