Herofab and Botika, side by side.
Botika focuses on fashion imagery, with retouch rounds done by its team. Herofab adds product studio scenes, background removal, colour variants and marketplace-ready sizes, on monthly plans with fixed per-tool pricing.
Features compared.
From each company's own site, checked 13 October 2026. A dash means the feature is not listed there, not that it does not exist.
| Herofab Our pick | Botika | |
|---|---|---|
| Ghost mannequin | Offered | Not listed on its site |
| Pose change | Offered | Not listed on its site |
| Create your own AI model | Offered | Not offered |
| Product scenes and packshots | Offered | Not listed on its site |
| Colour variants | Offered | Not listed on its site |
| Background removal | Offered | Not listed on its site |
| Upscaling | Offered | Not listed on its site |
| Marketplace-sized downloads | Offered | Not listed on its site |
| Public API | All plans | Not listed on its site |
| Virtual try-on | Offered | Offered |
| Accessories on a model | Offered | Offered |
| Video | Not offered | Offered |
| Website languages | 19 | 1 |
| Features listed, of those compared | 11 of 12 | 3 of 12 |
OfferedNot offeredNot listed on its site
Where they differ.
Herofab from its own plans and tools; Botika from its own site, read on 13 October 2026. A feature named under Herofab is one that Botika's site does not list, which does not prove it is missing.
Where Herofab is ahead of Botika
- Ghost mannequin
- Pose change
- Create your own AI model (Not offered)
- Product scenes and packshots
- Colour variants
- Background removal
- Upscaling
- Marketplace-sized downloads
- Public API
- A lower entry price: $19 a month against $46
- A lower cost per on-model image on the entry plan: $0.38 against $0.92
- A lower cost per on-model image on the largest plan: $0.20 against $1.12
- A full refund of a first payment or a credit pack within 14 days if none of its credits have been used; Botika's terms say payments are non-refundable
Where Botika is ahead of Herofab
- Video
The figures, as published.
From each company's own pricing page, checked 14 October 2026. Credit units differ between products, so the table sets the facts side by side rather than ranking them.
| Herofab | Botika | |
|---|---|---|
| Entry plan | Starter: $19 / month · 250 credits | Pro: $46 / month billed yearly · 600 credits a year |
| Cost of an on-model image | 5 credits (virtual try-on); 4K +1 | 1 credit per photo; 5 per video |
| On-model images on the entry plan | Up to 50 a month | About 50 a month (600 a year) |
| 4K | Every plan, +1 credit | Advanced plan and up |
| Unused credits | Plan credits reset each period; packs never expire | Roll over without limit while subscribed; expire on cancellation |
| Fixes | Free fixes every month on every plan; you mark the area | 2 retouch rounds per photo on Pro, 3 on Advanced, done by their team |
| Team | 3 on Brand, 5 on Studio | Team collaboration on Advanced |
| One on-model image, entry plan to largest plan | $0.20–$0.38 | $0.92–$1.12 |
| Free start | 20 credits, once · no card required · images carry a watermark | 8 credits · no card required |
| Refunds | Within 14 days, while the credits are unused | Non-refundable, per its terms |
Source: botika.com/pricing · checked 14 October 2026
Pricing: every plan, as listed.
Paid plans with a public price, billed monthly, from each company's own pricing pages, read on 10 October 2026. Units differ between tools, so compare images, not credits.
| Plan | Per month | Included each month |
|---|---|---|
| Herofab | ||
| Starter | $19 | 250 credits |
| Seller | $39 | 700 credits |
| Brand | $79 | 1,600 credits |
| Studio | $199 | 5,000 credits |
| Botika | ||
| Pro | $55 | 50 credits and up, by tier |
| Advanced | $120 | 100 credits and up, by tier |
Built for the product page.
Fixed cost per tool
Every tool has one credit cost, shown before you generate — a try-on is always 5 credits, 4K adds one.
Credits back on failure
Credits are held when a job starts and charged only on delivery; a failed job returns them.
Checked before you pay
A photo that shows only the back of a product, or a product still in its packaging, is flagged before a credit is spent.
Free fixes every month
Mark the area that is wrong and describe it; every plan includes free fixes.
Marketplace-ready sizing
Delivered at the exact size of the marketplace you sell on, without cropping the product.
AI marking built in
Every image carries the IPTC marker for AI-generated media inside the file, as the EU AI Act requires.
Ask an AI about this.
Each button opens the assistant with the question already written. The answer is the assistant's own; Herofab does not write or see it.
Compare Herofab (herofab.app) and Botika for AI product photos: features, price per image, and what each one does not offer. Use each company's own site and say where they differ.
What should you compare before choosing?
How does Herofab compare with Botika?
Botika focuses on fashion imagery, with retouch rounds done by its team. Herofab adds product studio scenes, background removal, colour variants and marketplace-ready sizes, on monthly plans with fixed per-tool pricing.
Is Botika cheaper than Herofab?
Herofab's entry plan costs less: $19 a month against $46 for Botika. Per on-model image on the entry plan, Herofab costs less: $0.38 against $0.92. On the largest plan, Herofab costs less per on-model image: $0.20 against $1.12.
Where do these figures come from?
From each company's own pricing page, read on 14 October 2026: Botika pricing and the Herofab pricing. Prices change; the source pages are the final reference.
Your next collection, shot this week.
20 credits at sign-up, no card required. Images made with free credits carry a watermark. Herofab also removes the watermark from those images once credits are purchased.