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Resize images for Facebook & Instagram Shop.

Drop your photos and download them at 1,024 × 1,024 pixels for Facebook & Instagram Shop. Each photo is fitted inside that size and padded, so the product is never cut. It runs in your browser; nothing is uploaded.

The same studio photo extended to a wide 16:9 frame, the model unchanged
Source photo: Herofab image. Made with Herofab · Extend frame
Free tool · first use without sign-up

Choose the size.

Sizes come from each marketplace's own help pages, summarised in the guides (checked 24 September 2026).

Official rules

What Facebook & Instagram Shop asks for.

Source: Meta Business Help Center — Product Image Specifications For Catalogs; Product Data Specifications for Catalogs in Commerce Manager · checked 11 October 2026

At least 500 × 500 pixels, 1,024 × 1,024 recommended for Shops; JPEG or PNG up to 8 MB; no text overlays, promo codes or watermarks.

Size used
1,024 × 1,024 px — the square size Meta recommends for Shops.
Size
At least 500 × 500 pixels; in Shops on Facebook and Instagram images are displayed square (1:1), and 1,024 × 1,024 pixels is recommended
Formats
JPEG or PNG; Meta suggests JPEG over PNG where possible
File size
8 MB maximum
Consistency
All images in the same aspect ratio, 1:1 or 4:5, to prevent automatic adjustments
Free tool · first use without sign-up

Herofab free tools continue with a free account

The first use of each tool runs without sign-up. From the second use, the tools run with a free Herofab account; files are still processed in the browser and are not uploaded. This way, every free tool remains available with no usage limit.

Questions

Resizing for Facebook & Instagram Shop, answered.

What size does this tool use for Facebook & Instagram Shop?

1,024 × 1,024 px — the square size Meta recommends for Shops.

Is the product cropped when resizing for Facebook & Instagram Shop?

No. The photo is scaled to fit inside the target size and the remaining space is filled with the padding colour, so the whole product stays in frame.

Where do these figures come from?

From Meta Business Help Center — Product Image Specifications For Catalogs; Product Data Specifications for Catalogs in Commerce Manager, read on 11 October 2026. Marketplaces update their rules; the official page is the final reference.

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20 credits at sign-up, no card required. Images made with free credits carry a watermark.