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Shopify themes image specs

Shopify store images: 20 MB maximum in JPEG, PNG, GIF, HEIC or WebP, a favicon of 32 × 32 pixels and a brand logo at least 512 pixels wide.

The brown leather tote alone on a white studio background, front view
Source photo: On a door. Made with Herofab · Packshot studio
Formats
JPEG, progressive JPEG, PNG, GIF, HEIC and WebP are supported; TIFF and BMP are accepted but converted to JPEG or PNG on upload, and SVG cannot be resized or cropped without requesting a rasterised format
File size
Maximum 20 MB per image
Resolution
The image upload limits give a maximum of 20 megapixels; the Files requirements table gives 25 megapixels, and the quality advice says to upload up to 5,000 × 5,000 pixels
Aspect ratio
Between 100:1 and 1:100 for image files
Slideshow and banner
The section sets the shape of the image area and crops any image with a different aspect ratio; which dimensions work best depends on the theme and theme version, and JPEG is advised for slideshows
Text on images
Images used for slideshows or backgrounds should not have text in them, because the theme may move, crop or adjust it; text and links are added in the theme editor
Logo
Theme logo images have a maximum width of 300 pixels; a brand default logo must be PNG or JPEG and at least 512 pixels wide, and 512 × 512 pixels is the recommended minimum for the square logo
Favicon
32 × 32 pixels recommended, with 16 × 16 pixels also given as an ideal size; larger images are reduced to 32 × 32 pixels on upload
Collection image
Any size up to 5,000 × 5,000 pixels or 25 megapixels, with a file size smaller than 20 MB
Cover image
Brand cover image in PNG or JPEG, with a recommended minimum size of 1,920 × 1,080 pixels
Herofab

What Shopify themes asks for, covered.

Shopify publishes no fixed pixel size for slideshow and banner images: the section sets the shape of the image area and crops any image with a different aspect ratio. Herofab's Extend image tool widens a product photo into a banner shape with no text in the picture, which is how Shopify advises slideshow and background images to be made, because the theme may move, crop or adjust text inside an image. Square 2K output is 2,048 × 2,048 pixels, above the 512 × 512 pixels recommended as the minimum for a square brand logo, and 2K and 4K output are both below the 5,000 × 5,000 pixels Shopify's quality advice names. A file can be 20 MB at most.

01

No fixed banner size

Shopify sets the shape of a slideshow or banner area in the section and crops images with a different aspect ratio.

02

A banner without text

Extend image widens a product photo into a banner shape; text and links are added in the theme editor.

03

Within the upload limits

2K and 4K output are below the 5,000 × 5,000 pixels Shopify names; the maximum is 20 MB per image.

Questions

Shopify themes, answered.

What image size is right for Shopify themes?

Shopify store images: 20 MB maximum in JPEG, PNG, GIF, HEIC or WebP, a favicon of 32 × 32 pixels and a brand logo at least 512 pixels wide.

Which image formats can be used for Shopify themes?

JPEG, progressive JPEG, PNG, GIF, HEIC and WebP are supported; TIFF and BMP are accepted but converted to JPEG or PNG on upload, and SVG cannot be resized or cropped without requesting a rasterised format. Source: Shopify Help Center — Uploading images; Uploading and managing files; Customizing Theme Settings; Adding a favicon to your store; Managing your brand assets; Product media types; Adding and managing blog posts, checked 12 October 2026.

How large can an image file be for Shopify themes?

Maximum 20 MB per image. Source: Shopify Help Center — Uploading images; Uploading and managing files; Customizing Theme Settings; Adding a favicon to your store; Managing your brand assets; Product media types; Adding and managing blog posts, checked 12 October 2026.

Can I check my images before uploading?

Yes. The free image size checker reads each file in your browser and tests it against these rules; the image is not uploaded.

Where do these figures come from?

From Shopify Help Center — Uploading images; Uploading and managing files; Customizing Theme Settings; Adding a favicon to your store; Managing your brand assets; Product media types; Adding and managing blog posts, read on 12 October 2026. Platforms update their specs; the official page is the final reference.

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