--- title: "LinkedIn ads image size and specs (2026) | Herofab" description: "LinkedIn single image ads take JPG, PNG or GIF up to 5 MB, 1,200 × 628 pixels recommended at 1.91:1; carousel ads use 2–10 square cards." url: https://herofab.app/guides/linkedin-ad-image-size language: en updated: 2026-10-12 --- # LinkedIn ads image specs LinkedIn single image ads take JPG, PNG or GIF up to 5 MB, 1,200 × 628 pixels recommended at 1.91:1; carousel ads use 2–10 square cards. ![The black bomber jacket as a ghost mannequin on white, its patterned lining visible](https://herofab.app/img/ex/bomber-ghost-1100.webp) Made with Herofab · Ghost mannequin ## All LinkedIn ads image requirements Source: [LinkedIn Ads Guide — Single Image Ads Specifications; Carousel Ads Specifications; Document Ads Specifications; Text Ads Specifications; Conversation Ads Specifications; Event Ads Specifications](https://business.linkedin.com/advertise/ads/sponsored-content/single-image-ads-specs). Checked 12 October 2026. [Read again · 12 October 2026](https://herofab.app/guides/marketplace-image-rule-changes) - **Formats:** Single image ads: JPG, PNG or GIF; carousel ads: JPG or PNG; document ads: PDF, DOC, DOCX, PPT or PPTX - **File size:** Single image ads 5 MB; carousel ads 10 MB maximum; document ads 100 MB - **Aspect ratio:** Single image ads: 1.91:1 (horizontal, desktop and mobile), 1:1 (square, desktop and mobile) or 1:1.91 (vertical, mobile only) - **Horizontal:** 1,200 × 628 pixels recommended at 1.91:1; minimum 640 × 360 pixels, maximum 7,680 × 4,320 pixels - **Square:** 1,200 × 1,200 pixels recommended at 1:1; minimum 360 × 360 pixels, maximum 4,320 × 4,320 pixels - **Vertical:** 720 × 900 pixels (4:5), 600 × 900 pixels (2:3) or 628 × 1,200 pixels (1:1.91) recommended; minimum 360 × 640 pixels, maximum 2,430 × 4,320 pixels; vertical images do not deliver to desktop, and 4:5 is recommended to avoid borders - **Carousel:** 1:1 ratio with a recommended resolution of at least 1,080 × 1,080 pixels - **Number:** Carousel ads take 2–10 cards; document ads are recommended under 10 pages, with a 300-page maximum [Check your images — free](https://herofab.app/tools/image-size-checker) ## What LinkedIn ads asks for, covered. Herofab's ad creative tool delivers a square at 2,048 × 2,048 pixels and a 4:5 portrait at 1,640 × 2,050, both inside the minimum and maximum sizes LinkedIn sets for single image ads and above its recommended sizes. Herofab has no 1.91:1 ratio: the 16:9 banner is its closest horizontal format and has to be cropped. A 2K PNG can weigh more than the 5 MB limit for single image ads, so the JPG download is the safer file. ### Square and 4:5 covered Ad creative delivers 1:1 at 2,048 × 2,048 and 4:5 at 1,640 × 2,050 pixels, inside LinkedIn's limits for single image ads. ### Horizontal needs a crop Herofab has no 1.91:1 ratio; the 16:9 banner is the closest format and has to be cropped. ### JPG under 5 MB Herofab images can be downloaded as PNG or JPG; a 2K PNG can exceed the 5 MB limit for single image ads. [Start free](https://app.herofab.app/login?lang=en) ## LinkedIn ads, answered. **What image size is right for LinkedIn ads?** LinkedIn single image ads take JPG, PNG or GIF up to 5 MB, 1,200 × 628 pixels recommended at 1.91:1; carousel ads use 2–10 square cards. **Which image formats can be used for LinkedIn ads?** Single image ads: JPG, PNG or GIF; carousel ads: JPG or PNG; document ads: PDF, DOC, DOCX, PPT or PPTX. Source: LinkedIn Ads Guide — Single Image Ads Specifications; Carousel Ads Specifications; Document Ads Specifications; Text Ads Specifications; Conversation Ads Specifications; Event Ads Specifications, checked 12 October 2026. **How large can an image file be for LinkedIn ads?** Single image ads 5 MB; carousel ads 10 MB maximum; document ads 100 MB. Source: LinkedIn Ads Guide — Single Image Ads Specifications; Carousel Ads Specifications; Document Ads Specifications; Text Ads Specifications; Conversation Ads Specifications; Event Ads Specifications, checked 12 October 2026. **How many images can be used in LinkedIn ads?** Carousel ads take 2–10 cards; document ads are recommended under 10 pages, with a 300-page maximum. Source: LinkedIn Ads Guide — Single Image Ads Specifications; Carousel Ads Specifications; Document Ads Specifications; Text Ads Specifications; Conversation Ads Specifications; Event Ads Specifications, checked 12 October 2026. **Can I check my images before uploading?** Yes. The free [image size checker](https://herofab.app/tools/image-size-checker) reads each file in your browser and tests it against these rules; the image is not uploaded. **Where do these figures come from?** From LinkedIn Ads Guide — Single Image Ads Specifications; Carousel Ads Specifications; Document Ads Specifications; Text Ads Specifications; Conversation Ads Specifications; Event Ads Specifications, read on 12 October 2026. Platforms update their specs; the [official page](https://business.linkedin.com/advertise/ads/sponsored-content/single-image-ads-specs) is the final reference. [Ad creative](https://herofab.app/tools/ad-creative) · [Extend frame](https://herofab.app/tools/extend-image) · [All guides](https://herofab.app/guides/)