---
title: "Herofab vs Pic Copilot: pricing and plans compared"
description: "Herofab and Pic Copilot side by side — plan prices, credits, free credits, rollover, extra credits and team seats, from each pricing page (26 September 2026)."
url: https://herofab.app/compare/herofab-vs-pic-copilot
language: en
updated: 2026-09-24
---

# Herofab and Pic Copilot, side by side.

Pic Copilot is a broad content platform for e-commerce marketing: 74,000+ templates, fashion videos, avatars, image translation and bulk processing in one subscription. It is also cheaper per image: Pro+ includes 100 Virtual Try-On images a month for $8.99. Herofab is narrower and built around the product page: one phone photo becomes on-model, ghost mannequin and studio images, with 4K on every plan, free fixes each month and downloads in marketplace sizes.

## The figures, as published.

From each company's own pricing page, checked 26 September 2026. Credit units differ between products, so the table sets the facts side by side rather than ranking them.

|   | Herofab | Pic Copilot |
| --- | --- | --- |
| Entry plan | Starter: $19 / month · 250 credits | Pro: $5.99 / month · 300 Pcoins a month ($4.99 / month billed yearly) |
| Largest listed plan | Studio: $199 / month · 5,000 credits | Pro+: $8.99 / month · 1,000 Pcoins a month ($7.49 / month billed yearly); a business API/SDK is priced by their sales team |
| Free credits at sign-up | 20 | 25 Pcoins, plus a 7-day free trial on the first Pro subscription |
| On-model images a month | Up to 50 on Starter (virtual try-on, 5 credits) | 30 Virtual Try-On images on Pro, 100 on Pro+ |
| Video | Images only | Fashion Reels (48 videos a month on Pro, 160 on Pro+), Product Avatars and AI Avatars |
| Templates | Pose, background and location chosen for each image | 74,000+ marketing templates; Pro-exclusive templates on paid plans |
| 4K | Every plan, +1 credit | Not listed on the pricing page |
| Unsatisfying results | Free fixes every month on every plan; you mark the area | Pro+ only: “Not Satisfied” returns the Pcoins within 24 hours, on some tools |

Source: [www.piccopilot.com/pricing](https://www.piccopilot.com/pricing) · checked 26 September 2026

## Built for the product page.

### Fixed cost per tool

Every tool has one credit cost, shown before you generate — a try-on is always 5 credits, 4K adds one.

### Credits back on failure

Credits are held when a job starts and charged only on delivery; a failed job returns them.

### Checked before you pay

A photo that shows only the back of a product, or a product still in its packaging, is flagged before a credit is spent.

### Free fixes every month

Mark the area that is wrong and describe it; every plan includes free fixes.

### Marketplace-ready sizing

Delivered at the exact size of the marketplace you sell on, without cropping the product.

### AI marking built in

Every image carries the IPTC marker for AI-generated media inside the file, as the EU AI Act requires.

## Before you choose.

**How does Herofab compare with Pic Copilot?**

Pic Copilot is a broad content platform for e-commerce marketing: 74,000+ templates, fashion videos, avatars, image translation and bulk processing in one subscription. It is also cheaper per image: Pro+ includes 100 Virtual Try-On images a month for $8.99. Herofab is narrower and built around the product page: one phone photo becomes on-model, ghost mannequin and studio images, with 4K on every plan, free fixes each month and downloads in marketplace sizes.

**Where do these figures come from?**

From each company's own pricing page, read on 26 September 2026: [Pic Copilot pricing](https://www.piccopilot.com/pricing) and the [Herofab pricing](https://herofab.app/#pricing). Prices change; the source pages are the final reference.

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